photograph: Ryota Yukitake
YOU TANAKA
Visual Artist / Programmer
1985年大阪生まれ。2024年にIE3を発足。IE3 LLC.を設立。 ライブ、インスタレーション、スポーツプレゼンテーション、舞台、建築等の様々な分野においてインターネットとプログラムを用いた映像表現、意匠設計を担当。 Tokyo 2020 Olympics での男子/女子100m走決勝の映像演出、Rio 2016 Olympics/Paralympics での Closing Ceremony、東急田園都市線 駒沢大学駅のリアルタイムサイネージシステム、渋谷サクラステージのメディアファサード、ミラノ万博2015 日本館など、国際的な大規模プロジェクトでの技術的挑戦を多数手がける。 文化庁メディア芸術祭アート部門/エンターテイメント部門優秀賞、グッドデザイン賞Best100などを受賞。
Born in Osaka in 1985. Launched IE3 in 2024. Founded IE3 LLC. Specializes in visual expression and design using the internet and programming across live performances, installations, sports presentations, theater, and architecture. Has handled numerous large-scale international projects including the Tokyo 2020 Olympics 100m final visual production, Rio 2016 Olympics/Paralympics Closing Ceremony, Komazawa-daigaku Station real-time signage, Shibuya Sakura Stage media facade, and Expo Milano 2015 Japan Pavilion. Recipient of the Excellence Award at the Japan Media Arts Festival and the Good Design Award Best 100.
Career
- 2024–IE3
- 2014–2024Rhizomatiks
- 2011–2014AID-DCC / Katamari Inc.
- 2010–2011SIMONE INC.
- 2008–2010IMJ Corporation.
Speaking & Media
- 2025.12米の道端会議 ※19 — IE3 田中陽（後編） ↗Podcast
- 2025.12米の道端会議 ※19 — IE3 田中陽（前編） ↗Podcast
- 2024.12CCBT × Shibuya Sakura Stage「CIVIC CANVAS Vol.2」 ↗Workshop
- 2024.10Vue Fes Japan 2024 ↗Talk
- 2024.08CCBT × Shibuya Sakura Stage「CIVIC CANVAS Vol.1: クリエイターズ・ワークショップ」 ↗Workshop
- 2024.03normalize.fm 059 ↗Podcast
Past Projects
- 2025TOKYU RAILWAYS - Komazawa-daigaku Station ↗
- 2023Shibuya Sakura Stage ↗
- 2021Tokyo 2020 Olympics - Men's/Women's 100m final ↗
- 2020Perfume 8th Tour 2020 "P Cubed" in Dome
- 2020S . P . A . C . E . ↗
- 2019sakanaction SAKANAQUARIUM 2019 "834.194"
- 2019docomo × Perfume FUTURE-EXPERIMENT VOL.04
- 2018Moncler × Noir Kei Ninomiya - MONCLER GENIUS 6 ↗
- 2018Perfume 7th Tour 2018 "FUTURE POP"
- 2018Rhizomatiks Research × ELEVENPLAY US TOUR 2018 "things"
- 2018Perfume × Technology presents "Reframe"
- 2017FUTURE-EXPERIMENT VOL.01 距離をなくせ。- docomo 5G ↗
- 2017discrete figures ↗
- 2017Japan Show Act - CeBIT 2017 Opening Ceremony ↗
- 2016Rio 2016 Paralympics — Flag Handover Ceremony
- 2016Rio 2016 Olympics — Flag Handover Ceremony
- 2016Global Tweet Timeline - Geo-Prism ↗
- 2015Expo Milano 2015 — Japan Pavilion
- 2015Nike - Zoom City Arena ↗
- 2014Nike RISE - House of Mamba ↗
Awards
2025
ACC
- 味の素 音でみるレシピ SOUNDFUL RECIPE / Gold, Media Creative
- 味の素 音でみるレシピ SOUNDFUL RECIPE / Bronze, Branded communication
- 味の素 音でみるレシピ SOUNDFUL RECIPE / Bronze, PR
Digital Signage Award 2025
- TOKYU RAILWAYS - Komazawa-daigaku Station / 優秀賞
2024
S&D Awards Vol.4
- TOKYU LAND CORPORATION - Shibuya Sakura Stage / Grand Prix
2022
Japan Media Arts Festival
- S . P . A . C . E . / アート部門 審査委員会推薦作品
2019
Japan Media Arts Festival
- discrete figures / アート部門 優秀賞
- Perfume × Technology presents "Reframe" / エンターテインメント部門 優秀賞
2018
ACC
- NTTドコモ FUTURE-EXPERIMENT VOL.01 距離をなくせ。 / Grand Prix, Digital Experience
- NTTドコモ FUTURE-EXPERIMENT VOL.01 距離をなくせ。 / Gold, Promotion
- NTTドコモ FUTURE-EXPERIMENT VOL.01 距離をなくせ。 / Gold, Design
ONE SHOW
- CeBIT 2017 Opening Ceremony / Bronze, Dynamic Data Visualization
- 5G MOBILE NETWORK TECHNOLOGY / Bronze, Use of Technology
CLIO Awards
- CeBIT 2017 Opening Ceremony / Silver, Digital/Mobile & Social Media Technique
Cannes Lions
- 5G MOBILE NETWORK TECHNOLOGY / Bronze, Design Lions
2017
ACC
- Rio 2016 Olympics - Flag Handover Ceremony / Special prize, Interactive
- Rio 2016 Paralympics - Flag Handover Ceremony / Special prize, Interactive
2016
ACC
- Bjork / Making of Bjork Digital / Bronze, Interactive
2015
Expo Milano 2015
- Japan Pavilion / Gold, Best exhibition design
Good Design Award
- NIKE House of Mamba / Good Design Best 100
AD STARS
- NIKE House of Mamba / Grand Prix, Innovation
- NIKE House of Mamba / Grand Prix, Outdoor - Ambient
- NIKE House of Mamba / Gold, Interactive Craft
CLIO Image Awards
- NIKE Zoom City Arena / Grand Prix, Architectural Interior
- NIKE Zoom City Arena / Grand Prix, Pop-Up Stores
Cannes Lions
- NIKE House of Mamba / Gold, Cyber Lions
D&AD
- NIKE House of Mamba / Yellow Pencil, Innovative Use of Technology
- NIKE House of Mamba / Wood Pencil, Digital Installations
CLIO Awards
- NIKE House of Mamba / Gold, Events - Engagement/Experiential
- NIKE House of Mamba / Silver, Event/Experiential
- NIKE House of Mamba / Silver, Innovative
ADFEST
- NIKE House of Mamba / Grand Prix, Best Use of Outdoor Digital Technology
- NIKE House of Mamba / Gold, Innova Lotus
ONE SHOW
- NIKE House of Mamba / Silver Pencil, Environmental Experiential
- NIKE House of Mamba / Bronze Pencil, Brand Installations
London International Awards
- NIKE House of Mamba / Gold, Branded Experiential
- NIKE House of Mamba / Gold, Digital Installations
- NIKE House of Mamba / Gold, Experiential Marketing
- NIKE House of Mamba / Gold, The NEW
2014
Spikes Asia
- NIKE House of Mamba / Gold Spike, Outdoor
- NIKE House of Mamba / Silver Spike, Digital
- NIKE House of Mamba / Bronze Spike, Digital
Cannes Lions
- Yahoo! JAPAN さわれる検索 / Silver, Design
- Yahoo! JAPAN さわれる検索 / Silver, PR
Webby Award
- Yahoo! JAPAN さわれる検索 / Winner, CSR Campaigns
Good Design Award
- Yahoo! JAPAN さわれる検索 / Good Design Award
2013
Japan Media Arts Festival
- Yahoo! JAPAN さわれる検索 / エンターテインメント部門 審査委員会推薦作品